DOM ZIMEGAPI
…3-Million Subscribers Hook To Premium/Basic Bouquet.
The evolution in terrestrial Television services in Nigeria took different turns as Startimes Digital Tv China entered into the Nigerian broadcasting market few years back. This came into existence as Nigerian Television Authority-NTA a Broadcast News communication organ of Nigerian Government and Startimes China went into a joint venture partnership business that covers Digital television sets and Digital Decoders provision to subscribers and all targeted for the masses in Nigeria that has over 190-million of population.
In the South-South/South East zone Mr. Nathaniel Udomah is the Zonal brand and Marketing Officer whose hard work and dedication has improved the acceptance of Startimes terrestrial digital Television in the Oil rich South-South and South East geo-political regions where he is in control. www.towncrier.ng took a close look at the strategies adopted by the Zonal Brand and Marketing officer Nathaniel Udomah in making sure that Startimes dominate digital terrestrial television.
First, it was seen that the cost of getting hook to Startimes by subscribers has been reduced to something the people can afford as a decoder purchase cost about N3,000 with monthly recharge of six hundred naira, one thousand two hundred naira N1,200 for Basic bouquet and Premium bouquet which has from 27 channels for Basic Bouquet to 30 channels for Premium bouquet all crystal clear and weather friendly even during rainy season Startimes digital terrestrial T.V is everyone’s choice irrespective of income bracket of the user who enjoys 24-hours service provided by the operators of Startimes.
Originally, Startimes China came into existence in 1988 as pioneers of digital terrestrial Tv in China and Africa. And it is imperative to observe that within the years of being in business Startimes has over 7-million subscribers and operational in Nigeria, Central African Republic, Guinea, Burundi, Rwanda, Uganda, Kenya and Tanzania. The management is currently working hard in providing network for its teeming business associates. Again technically, Startimes operates on Digital Video Broadcast Terrestrial-DVB standard which does not require Dish since users just use Antenna to pick up transmission signals.
While NTA Nigeria is Startimes Digital Tv partners other technical support partners are CISCO, CONAX, ST, ERICSON and HARMONIC with products out there in the market including Decoders, LCD TV, and CRT having Startimes Basic Bouquet and Startimes Premium Bouquet available to most willing subscribers in Nigeria.
